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Nudge : the final edition  Cover Image E-book E-book

Nudge : the final edition / Richard H. Thaler and Cass R. Sunstein.

Summary:

"Every day we make choices--about food and other purchases, financial investments, our children's health and education, even the causes we champion or the planet itself. Unfortunately, we often choose poorly. Using dozens of eye-opening examples and drawing on decades of behavioral science research, Nudge shows how sensible "choice architecture" can help us to overcome the biases that lead to bad decisions and nudge us toward the best decisions for ourselves, our families, and our society"-- Provided by publisher.

Record details

  • ISBN: 9780525508526
  • ISBN: 052550852X
  • Physical Description: 1 online resource : illustrations
  • Edition: Updated edition.
  • Publisher: [New York] : Penguin Books, an imprint of Penguin Random House LLC, 2021.

Content descriptions

General Note:
"First published in the United States of America by Yale University Press, 2008"--Title page.
"Revised and updated from cover to cover"--Cover.
Bibliography, etc. Note:
Includes bibliographical references and index.
Formatted Contents Note:
Preface to the final edition -- Introduction -- Part I: Humans and econs -- 1. Biases and blunders -- 2. Resisting temptation -- 3. Following the herd -- Part II: The tools of the choice architect -- 4. When do we need a nudge? -- 5. Choice architecture -- 6. But wait, there's more -- 7. Smart disclosure -- 8. #Sludge -- Part III: Money -- 9. Save more tomorrow -- 10. Do nudges last forever? Perhaps in Sweden -- 11. Borrow more today: Mortgages and credit cards -- 12. Insurance: Don't sweat the small stuff -- Part IV: Society -- 13. Organ donations: The default solution illusion -- 14. Saving the planet -- Part V: The complaints department -- 15. Much ado about nudging -- Epilogue -- Acknowledgments -- Notes -- Index.
Source of Description Note:
Description based on online resource; title from digital title page (ProQuest Ebook Central, viewed on January 4, 2023).
Subject: Sociology.
Self Help.
Business.
Nonfiction.
Economics > Psychological aspects.
Choice (Psychology) > Economic aspects.
Decision making > Psychological aspects.
Consumer behavior.
Économie politique > Aspect psychologique.
Choix (Psychologie) > Aspect économique.
Prise de décision > Aspect psychologique.
Consommateurs > Comportement.
Choice (Psychology) > Economic aspects
Consumer behavior
Decision making > Psychological aspects
Economics > Psychological aspects
Genre: Electronic books.

Electronic resources



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